By Derek Hansen, Ben Shneiderman, Marc A. Smith
Interpreting Social Media Networks with NodeXL bargains backgrounds in details experiences, desktop technology, and sociology. This booklet is split into 3 components: studying social media, NodeXL educational, and social-media community research case stories.
Part I presents heritage within the background and ideas of social media and social networks. additionally incorporated this is social community research, which flows from measuring, to mapping, and modeling collections of connections. the following half makes a speciality of the targeted operation of the loose and open-source NodeXL extension of Microsoft Excel, that's utilized in all workouts all through this e-book. within the ultimate half, each one bankruptcy provides one kind of social media, similar to email, Twitter, fb, Flickr, and Youtube. additionally, there are descriptions of every approach, the character of networks while humans engage, and kinds of research for making a choice on humans, files, teams, and events.
*Walks you thru NodeXL, whereas explaining the idea and improvement in the back of each one step, supplying takeaways that could observe to any SNA
*Demonstrates how visible analytics study should be utilized to SNA instruments for the mass industry
*Includes case stories from researchers who use NodeXL on well known networks like electronic mail, fb, Twitter, and wikis
*Download spouse fabrics and assets at https://nodexl.codeplex.com/documentation
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Analyzing Social Media Networks with NodeXL: Insights from a Connected World by Derek Hansen, Ben Shneiderman, Marc A. Smith