By Raymond F. Betts, Lyz Bly

ISBN-10: 0203644654

ISBN-13: 9780203644652

ISBN-10: 0415221277

ISBN-13: 9780415221276

ISBN-10: 0415221285

ISBN-13: 9780415221283

"This survey presents a thematic international heritage of pop culture targeting the interval because the finish of the second one international warfare. Raymond F. Betts considers the swift diffusion and "hybridization" of pop culture because the results of 3 stipulations of the realm because the finish of global warfare : immediate communications, frequent intake in a market-based economic system and the visualization of truth. Betts considers the dominance of yank leisure media and conduct of intake, assessing edition and adverse reactions to this influence." "Directed at scholars and basic readers inquisitive about the scale and sorts of pop culture, the e-book presents a fascinating creation to this pervasive and ever-changing subject."--BOOK JACKET.  Read more... pop culture in an early twentieth-century surroundings -- pop culture joins the conflict attempt -- Reconfiguring time and area -- photograph this : a brand new international of pictures -- the entire world's a degree : modern leisure in its many kinds -- fortunately spaced out : the topography of delight and diversion -- The unintentional results -- end : reconditioning the human

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Extra resources for A history of popular culture : more of everything, faster, and brighter

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Often used to describe a sudden, unexpected and apparently confusing football play, the term had extended its meaning to explain any flashy and spectacular action that was forming part of spectator entertainment. It has, for instance, been used in discussion of Hollywood productions. “Razzle dazzle” also serves well as a descriptive of the dramatic changes of rhythm and pace in the 1920s and 1930s. The dominance of urban life in the Western world was confirmed in the 1930s when France, last of the major industrial powers, saw its population shift from a predominantly rural to a predominantly urban base.

Household objects, from toasters to refrigerators, moved from the rectangular to the more curvaceous – and the best of these entered museums as examples of modern industrial art. These objects spoke of grace, smooth efficiency and an age on the move. Pace, considered as increments of time, was altered socially as well. The 90minute full length movie, the 15-minute soap opera episode on radio, the car moving at 35 miles an hour or the airplane at 190 miles an hour changed the long enduring sun-up, sun-down arrangement of diurnal life that seldom extended beyond the distance an individual could walk in daylight.

The “average” American now owns three pairs of blue jeans. The “average” Frenchman now eats fast food three times a week. Today, Volkswagen is Europe’s largest car producer, and one of its biggest markets is China. And on it goes. The world gets smaller: Concorde lifts off the runway at New York for the first time on 20 October 1977. The supersonic airliner’s last commercial transatlantic flight was on 24 October 2003 (© Bettmann/CORBIS). 3 Reconfiguring time and space “Take your time to go fast” read an advertisement of the 1980s for the French high speed trains, the TGVs.

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A history of popular culture : more of everything, faster, and brighter by Raymond F. Betts, Lyz Bly


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