By Claude Lemarechal, Adam Ouorou, Georgios Petrou

To optimize the standard of provider via a telecommunication community, we recommend an set of rules in accordance with Lagrangian rest. The bundle-type twin set of rules is tailored to the current state of affairs, the place the twin functionality is the sum of a polyhedral functionality (coming from shortest course difficulties) and of a delicate functionality (coming from the congestion function).

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Crafting the Mission Statement Missions are expressed through written mission statements. Most mission statements are carefully crafted, board-approved, and used exactly as originally written, or verbatim, in all communications. In some organizations, staff will find themselves tinkering with the language of their mission statement in order to suit a particular audience, grant application, or other need. These sorts of alterations usually indicate that the 46 BRANDRAISING mission statement is no longer adequately articulating the organization’s work, and they can lead to mission creep, taking on work that ’s not directly relevant (often because funding is available).

Within its first three years an organization is likely to • Come up with a name for itself and perhaps a tagline too. • Create a logo. • Create letterhead and other stationery items. • Create flyers, brochures, and Web sites and other tools to reach people who might participate in its programs, collaborate as partners, or make donations. • Spread the word—through written, spoken, or viral correspondence, forming a buzz or reputation. • Pick a spokesperson or chief communicator by default, rather than deliberately: this person generally writes and edits important correspondence, speaks about the organization regularly, and okays any materials that are developed.

Instead, they emphasize a laundry list of programs—with little focus on the outcomes, benefits, or accomplishments. The feel-good of giving may even be physically manifested. Research conducted at the University of Oregon 22 BRANDRAISING (and subsequently published in Science) used brain imaging technology to map the effects giving had on test subjects. Although the results were mixed, about half of the test subjects’ brain scans showed that they got a “warm glow” from giving, a feeling similar to what they’d experience from socializing with friends.

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A bundle-type algorithm for routing in telecommunication data networks by Claude Lemarechal, Adam Ouorou, Georgios Petrou

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